Speaker - Amy Winger

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Remember when there were guidebooks to the Internet? Amy worked on those. Amy's a digital marketing veteran who's been in the game for 20 years. In 1999 she traded in her makeshift dot-com desk for agency land and has been leading transformative digital marketing programs for brands ranging from cereal (Kashi) to software (SAP) ever since. She started the strategic planning practice at VML as the role of the digital agency shifted to enterprise transformation and true brand leadership. In just 3 years the practice has grown to 20 planners in North America. Last year Amy was nominated to the WPP women-in-leadership program, X-Factor, led by Charlotte Beers.

1 Program

CMO Roundtable

10.16.13 | 00:54:41 min | 0 comments