FORA.tv Speaker - Kat Gordon

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Biography

Kat Gordon is the founder of The 3% Conference and founder and creative director of Maternal Instinct, an agency dedicated to marketing to mothers. Her agency’s proprietary product, the MBA Program (Mom Brand Audit), is a deep dive into every aspect of a brand’s marketing — web, email, print, social media, positioning — resulting in a guide map of specific ways to up the mom-friendliness of a brand.

Prior to launching her own agency, Kat worked as a senior copywriter at Hal Riney & Partners and Andersen Lembke, winning numerous awards for her campaigns for Saturn, Microsoft, and Target. She is passionate about excellence in marketing to women and has spoken on the topic at The 140 Conference, Savor the Success, APNA, Mom 2.0 Summit, and Rock the World.

7 Programs

Conference Closing Remarks

10.17.13 | 00:02:00 min | 0 comments

Marketing to Women: Best Practices

10.17.13 | 00:51:56 min | 0 comments

Closing Remarks: Day One

10.16.13 | 00:05:04 min | 0 comments

Panel: One Year Later

10.16.13 | 00:47:16 min | 0 comments

Opening Remarks: Day One

10.16.13 | 00:15:53 min | 0 comments

Closing Comments: Kat Gordon

09.27.12 | 00:03:32 min | 0 comments

Afternoon Keynote: Guys Who Get It

09.27.12 | 00:44:36 min | 0 comments