Bill lives in New York City and is a Strategic Marketer by trade and award-winning journalist by craft. He is first and foremost a passionate marketer who also has grown to love writing about Business, Technology, Marketing and Entrepreneurship.
Bill was a corporate executive for RCA Corporation and was one of the youngest managers in the entire corporation. After the acquisition of RCA by General Electric Corporation (GE) in what was then the largest non-oil merger in history, Bill was the youngest manager in the organization by a differential of more than 15 years.
For more than six years after leaving GE, Bill worked for best-selling author of "The E-Myth: Why Most Small Businesses Don't Work and What to Do About It," Michael E. Gerber. When Bill started working for Gerber, the HarperCollins' title had sold 150,000 copies. After Bill cold-called a full-page article on Gerber in Fortune Magazine and parlayed that into other print, broadcast and major conference appearances, the book attained sales of over 1 million copies in 18 languages.
Bill was then bitten by the entrepreneurial bug and started Relentless Marketing in 1995 near Silicon Valley. Relentless Marketing has served many clients globally while Bill lived in England and Moscow focusing mainly on smaller, high-tech start-ups in the Internet, Software and Hardware sectors. He helps build these companies through fundraising, mass-media branding and through the establishment of high-level, strategic alliances with bigger players in their niches.
In traveling the world as a journalist, Bill has traveled to over 76 cities in 44 countries. He has written columns, articles and cover stories for The Wall Street Journal Europe, Marketing Magazine (UK), FORTUNE Small Business, Cisco System's iQ Magazine, The Financial Times, Business 2.0, Forbes.com, United Airline's Hemispheres Magazine and Upside Magazine, among others; while his "TechScape" column on The Huffington Post has won broad accolades. Bill's "On Location" columns for Upside magazine won three prestigious ASBPE awards. He also appears frequently on CNN, PBS, Bloomberg TV, BBC News 24 and had a regular segment on SKY News while speaking, moderating and chairing technology, marketing and business conferences worldwide. Bill is probably the only person in the world to have interviewed the Late Sir Arthur C. Clarke, Ray Kurzweil, Dean Kamen, and Vint Cerf, a "Father of the Internet."
Currently, Bill is loving being back in his native New York from his world gallivanting; enjoys going to as many rock concerts as he possibly can; and considers his daughter Katherine "the light of his life."