FORA.tv Speaker - Rebecca Woodcock

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Biography

Rebecca Woodcock is the Founder and CEO of Cake Health, a web-app that provides transparency to healthcare coverage and expenses, helping individuals and families track, manage, and reduce their healthcare costs. Cake Health is a rapidly growing company in a new category where consumer internet meets healthcare, and making healthcare more approachable and engaging. Business Insider listed Cake Health as one of "5 Insurance Startups to Watch." Launched to the public at TechCrunch Disrupt in Sept 2011, Cake Health was selected as one of the final 7 most disruptive startups. Woodcock was recently named as one of "15 Women in Tech to Watch in 2012" by Inc. Magazine, and has spoken about consumer driven healthcare trends for Singularity University’s FutureMed and recently for SXSW’s The future of Digital Health. Woodcock’s prior experience involved running quantitative and qualitative research related to consumer technology adoption, behaviors, and digital consumption. Follow Rebecca on Twitter @RebeccaWoodcock

1 Program

Healthcare Gamification: Lose Weight, Live Longer!

06.20.12 | 00:26:45 min | 0 comments