Speaker - Anthony Psacharopoulos

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Anthony Psacharopoulos has a wealth of industry, consulting, and market analysis experience, having advised clients on strategic and marketing issues in a number of industries including media companies, financial services, manufacturing, pharmaceuticals/healthcare, and CPG. At comScore, Anthony manages sales for the Retail, Travel, Health, and Media East verticals.

Prior to comScore, Anthony worked with Corporate Value Associates, a strategy consulting firm that was spun off from Boston Consulting Group, where he worked on a wide range of projects (including strategic audit and value creation, product mix optimization, product introduction strategies, and other sales and marketing initiatives) in several industries (including financial services, metals, retail and packaging) in North America and Europe.

Anthony has an MBA from University of Michigan and a B.A. in Commerce and Economics from University of Toronto.

1 Program

L2: Module 1: Brands as Media Companies

04.12.12 | 01:52:36 min | 0 comments