Speaker - Rob Key

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Rob Key is founder and CEO of Converseon, the leading full service social media strategy and analytics firm. Founded in 2001, Converseon helps leading brands harness the power of social to meet business objectives through its award winning services and proprietary technologies. Converseon has won multiple awards, including the SAMMY for Best Social Media Agency. Its core technology, Conversation Miner, was named as category leader in the Forrester Wave Q3 2010 for Listening Platforms.

Converseon's work has been featured in leading media including The Wall Street Journal, InformationWeek, Fortune, CNN, Financial Times, Ad Age, among many others. Rob has spoken at a variety of conferences including iMedia (US, EU and Asia), Conference Board, OMMA Social, PRSA International, among many others. He was recently named Social Media Allstar by the Social Media Society and to the iMedia "15 People to Know in Digital." He was also cited as a 2010 "Great Minds" Honoree by the Advertising Research Foundation.

1 Program

L2: Vendor Mapping - Engagement Analytics

03.15.12 | 01:01:05 min | 0 comments