Speaker - Troy Young

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Troy Young joined SAY's predecessor, VideoEgg, as Chief Marketing Officer in 2006 to build its advertising offering and establish a leadership position in the online video advertising market.

Previously, Mr. Young was Executive Vice President and Chief Experience Officer at Organic, a leading digital marketing agency. In this capacity, he provided strategic leadership to clients and teams across the Organic network. He joined the company as Managing Director in 1999 and over the years worked with dozens of brands including 20th Century Fox, DaimlerChrysler, Honda, Bell Canada, and American Express.

Before joining Organic, Mr. Young was a Co-Founder and Managing Director of Vickers & Benson Direct, Interactive (now Arnold Worldwide), a pioneer in integration of online and direct marketing.

Mr. Young's work in interactive media dates back to 1992, when he worked on the launch and management of Babylon, the first newspaper-owned online service in Canada. He later worked in marketing and sales at CTV, Canada's largest television network.

Mr. Young serves on the board of Viigo, a mobile platform company. He is a graduate of the Queen's University Business School.

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