Speaker - Mark Donovan

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Mark is one of the leading experts in the mobile industry and heads comScore’s mobile product and marketing efforts. In this capacity he oversees the development of mobile data products and works with media, advertising, and technology companies to help develop strategies for growth and monetization. He served as CMO of M:Metrics prior to the company's acquisition by comScore in 2008. Before joining M:Metrics, Mark worked for RealNetworks as Director of Mobile Strategy, and later Director of Mobile Services, leading the team that launched North America's first 3G mobile video services.

Mark is a frequent speaker and author on new media and mobility and has more than 15 years of experience conducting research, data analysis, and modeling for the academic, public, and private sectors. He holds a Ph.D. in political science from the University of Washington, a master's degree in public policy from San Diego State University, and a bachelor's degree in business and entrepreneurship from Loyola Marymount University.

1 Program

L2 Clinic: Mobile 2012: Module 1

01.19.12 | 01:59:33 min | 0 comments