Speaker - Margie Omero

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Margie is a managing director of Purple Insights, the research division of Purple Strategies. She manages all facets of qualitative and quantitative research for Purple’s clients, including methodological design and strategic analysis. At Purple, one of Margie’s specialties is studying moms. She led the development of Purple Moms—an ongoing exploration of the moms who spend the most time researching and discussing their purchases. She’s also led a bipartisan team studying Walmart Moms—a proven swing voting bloc covered by news outlets around the country.

4 Programs

Tales from the Trail: Women and the 2016 Campaigns

12.10.15 | 00:32:04 min | 0 comments

Charlie Cook and Others: Election 2012, Analyzing Results

11.07.12 | 01:16:46 min | 0 comments

Election 2012: Leading Pollsters Uncover the Real Story

09.04.12 | 01:24:16 min | 0 comments

Monitor Breakfast: Romney Pollster Neil Newhouse

11.02.11 | 01:00:42 min | 0 comments