Speaker - Brian Wong

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Brian Wong is the founder of kiip (pronounced “keep”), a mobile rewards network, backed by True Ventures. Kiip has raised over $4.4 million in funding to date and is redefining the advertising industry through a “moments”-based value model, versus the traditional attention based screen estate model. Very recently, Kiip was listed by Forbes as one of the “4 Hot Online Ad Companies to Put on Your Watch List.” Before starting kiip, Brian was responsible for key publisher and tech partnerships at the social news website He also launched the Digg Android mobile app, adding to the company’s rising mobile presence.

1 Program

Real vs Virtual Rewards: Battle Over Consumer Motivation

09.15.11 | 00:45:06 min | 0 comments