Speaker - LaSandra Brill

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LaSandra Brill is a social media enthusiast, avid blogger and marketing innovator. As Senior Manager of the Service Provider Digital & Social Media Marketing group, LaSandra Brill shapes Cisco's marketing strategy to include a mix of social media marketing techniques leveraging web 2.0 technologies. At Cisco she is known for building and executing the social media strategy of one of the top five product launches in company history.

Brill is also an Ezine expert author and authors a blog, Marketing in a Web 2.0 World, where she explores how marketing is changing for B2B companies with the rise of social media and Web 2.0. She has over ten years of technology marketing, communications, and web strategy experience. Before joining Cisco, she held management positions at Mirapoint and AppStream.

Brill holds a Bachelors of Science in Business Administration with a concentration in Management from San Jose State University.

1 Program

Q&A: Everything You Wanted to Know About Social Media

09.15.10 | 00:57:07 min | 0 comments