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AllSaints CEO William Kim says that the key to getting others to use a service is simplicity and usability.
Estee Lauder Companies Inc. Director of Online Charlotte Burrows explains why social media is a must for brand awareness but it doesn't always drive sales.
Miyon Im shares how Lyst makes fashion recommendations and curates product feeds based on algorithm without losing shopping's "serendipity."
Daniel Grant-Sanchez, Senior Account Director for LinkedIn, describes how to make a resume more creative with long-form posts, networking, and rich text formatting.
Marks & Spencer Executive Director of Marketing and Business Development Patrick Bousquet-Chavanne describes how the company made the switch to "always on," daily updates.
Anthony Citrano, Vice President of Communications at Verizon Digital Media Services, makes clear that millennials will walk away from a poorly designed digital experience.
YouTube Entertainment Manager Marina Abayev shows how beauty and fashion creators can speak directly to an audience through conversational and supplementary content.
Chief Marketing Officer of Kate Spade New York Mary Beech tells the story of how the designer company found its "brand promise" and store voice.
AKQA's Ben Jones shows why, in a world of short attention spans, works of art require phenomenal technology and design.
Agent Provocateur Director of Global Communications & E-commerce Martin Bartle explains how the usual statistics for e-commerce, such as number of site visitors, may be deceiving.