How will shifts in TV ratings affect original program investment? Why are pay TV subscriptions lagging new-home growth? Who's going to make money on single-channel OTT plays? What's your view on the sustainability of the bundle? Which big content company is most likely to break ranks from traditional distributors? How much will it cost to build gigabit networks? You've got questions, they've got answers - and the detailed analysis to back them up. Get a first-person view of the changing economics of digital media and communications as some of the most-respected, most-quoted analysts in the business express their views and share their projections.
the most promising growth areas for network operators
quantifying the risks and rewards confronting content producers
who's winning and who's losing as video market shares shift
Jason Bazinet, Managing Director, Citi Research
Craig Moffett, Partner and Senior Analyst, MoffettNathanson, LLC
Marci Ryvicker, Managing Director, Wells Fargo Securities
Benjamin Swinburne, Managing Director, Morgan Stanley
Christopher Winfrey, EVP, Chief Financial Officer, Charter Communications
While digital advertising, particularly mobile, continues its rapid growth, "television" advertising of all forms (linear, on demand, OTT) continues to hold its own in the advertising mix. Some of the category's top strategists will debate why TV remains the top media choice for global marketers in a digital world and how the TV advertising environment can reimagine itself and continue delivering a uniquely powerful combination of reach, engagement, effectiveness and persuasive appeal. Hear from a range of traditional actors (networks, MVPDs) and technology intermediaries (infrastructure, software and data providers) about where the market is heading, potential winners and losers, and how television advertising will survive, if not thrive, in an increasingly cross-platform and digital world.
The reality and the hype behind the buzzwords and trends now permeating television (e.g., "programmatic", audience-based buying, moving away from Nielsen guarantees)
How traditional "television" is integrating and blurring with broader digital advertising and marketing (e.g., following audiences across screens, linking television to social, search and other platforms)
Where the market is heading and how the TV ecosystem can work together to continue to give marketers what they want
Braxton Jarratt, GM, IBM Cloud Video Unit and Co-Founder, Clearleap
David Kline, EVP & President, Media Sales, Charter Communications
Arlene Manos, President, National Advertising Sales, AMC Networks
Shane Peros, Managing Director, Global Strategy & Business Development, Google
Ben K. Tatta, President, Media Sales, Cablevision Systems Corporation
Marc Brodherson, Partner, McKinsey & Company
INTX will feature its first-ever TED Session presented by INTX, staged and curated in partnership with TED Conferences. TED will tap its rich network of inventive thinkers, including the inspiring group of global innovators in the TED Fellows program, to present a program on the power of disruption to spark both ideas and growth. Sponsored in part by ESPN.
Adam Foss, Juvenile Justice Reformer, TED A prosecutor's vision for a better justice system
David Sengeh, Biomechatronics Engineer, TED The sore problem of prosthetic limbs
Negin Farsad, Social Justice Comedian + Filmmaker, TED Fighting Islamaphobia with comedy
Jesse Genet, Entrepreneur, TED Girl, Disrupted.
Bryn Freedman, Editorial Director and Curator, TED Institute
Kelly Stoetzel, Content Director, TED
Produced in partnership with C-SPAN's The Communicators.
When the FCC was established in 1934, radio was the dominant medium and only about 10 percent of Americans had telephones. Now, commissioners and staff grapple with complexities of Internet regulation, spectrum auctions, video competition, broadband deployment, retransmission conflicts and much more. With complex policy subjects like net neutrality, privacy and the set-top box marketplace swirling, here's your chance to hear directly from Commissioners about the intersection of government and business in a rapidly changing communications and media marketplace.
the latest FCC initiatives from set-top boxes to privacy
spectrum policy and the search for additional spectrum for unlicensed services
consumer protection in an age of rapid-fire innovation
Mignon L. Clyburn, Commissioner, FCC
Michael O'Rielly, Commissioner, FCC
Ajit Pai, Commissioner, FCC
Jessica Rosenworcel, Commissioner, FCC
With production costs mounting, economic models shifting and hundreds of new original scripted series expected to be televised in 2016, the challenges for creating breakthrough hits have never been more daunting. But that's not stopping some of TV's most inventive networks from trying...and succeeding. Find out how top-performing networks stay ahead of the game by cultivating breakthrough programming that captivates audiences at scale despite the headwinds caused by intensive competition and increasing complexity of platforms.
the mix of art, science and intuition that guides content acquisition decisions
the binge viewing phenomenon and its impact on storytelling
why (and how) audiences flock to hit shows
the role of research in guiding creative development
Jennifer Caserta, President & GM, IFC, AMC Networks
Gary Levine, President, Programming, Showtime Networks
Eric Schrier, President, Original Programming, FX Networks & FX Productions
Bradley Siegel, President, TV One
Carmi Zlotnik, Managing Director, Starz
Mark Robichaux, Editorial Director, B&C, Multichannel News and NextTV, NewBay Media
For videophiles, the Internet is the ultimate cornucopia, offering an enormous reservoir of content accessible with only a few clicks. But it's this very richness that produces challenges around discovery, utility, ease of access and cross-platform symmetry. Maybe that's why major players from Comcast to Amazon to Apple are working feverishly not only to aggregate content, but to make it accessible over their own unified delivery platforms. Find out more about the power of the platform as leading business development strategists share their ideas and beliefs about the marriage of online video content with delivery and presentation platforms - and why they think this pairing is critical for achieving scale in a changing video sector.
consumer response and usage behaviors
the critical role of mobile access
how the right content can bolster platform demand and customer retention
strategies for combatting the rising threat from standalone OTT services
Steve Shannon, GM, Content & Services, Roku
Matthew Strauss, EVP & GM, Video Services, Comcast Cable
Will Richmond, Editor and Publisher, VideoNuze
From Marconi onward, every significant advancement in entertainment, communications and media has depended on advancing the capabilities of enabling technology. It's just that today, the stakes are higher and the game moves faster than ever. In the midst of a convulsive period for every media sector, Chief Technology Officers make critical decisions about where to invest, what to adopt, how to proceed and what to ignore. Listen in as some of the top technology strategists and leaders from across the Internet and television sectors talk about how they distinguish the innovative from the everyday - and what they see as the most promising new advances in technological capability.
game-changing ideas for harnessing chaos
approaches for cultivating and supporting innovation
who's betting big on what delivery and distribution platforms
Darcy Antonellis, CEO, VUBIQUITY
Kevin Hart, EVP & CTO, Cox Communications
John Honeycutt, Chief Technology Officer, Discovery Communications
Steve Shannon, GM, Content & Services, Roku
Tony Werner, EVP & CTO, Comcast Cable
Gene Reznik, Group Technology Officer - Communications, Media & Technology, Accenture
Re-imagining Roots for a New Generation
LeVar Burton, Actor and Co-Executive Producer, Roots on HISTORY
Harold Ford, Jr., Former U.S. Representative Harold Ford, Jr.
About this conference
INTX: The Internet & Television Expo, brings together the people, companies and ideas behind the multi-billion dollar digital media and communications marketplace.
Showcasing the latest innovations in content creation, broadband infrastructure, television delivery, advanced advertising, IP applications and more, INTX unites companies from across the industry spectrum, from online video to business telecommunications to mobile data delivery. The three-day event offers a rare and valuable opportunity for live interaction, commerce and idea-sharing through a rich offering of General Sessions, panel discussions, exhibitor displays, mini-conferences and live special events.
For participants across the digital media economy, INTX provides a first-hand view of the business strategies, technology trends and economic and policy imperatives that will inform and influence the next big progressions in media and communications. INTX attendees are among the first to learn about and understand not only where digital media is going, but how they can play a role in its progression.
About National Cable and Telecommunications Association
The National Cable & Telecommunications Association, formerly the National Cable Television Association, is the principal trade association of the cable industry in the United States. Founded in 1952, NCTA's primary mission is to provide its members with a strong national presence by providing a single, unified voice on issues affecting the cable and telecommunications industry.
NCTA represents cable operators serving more than 90 percent of the nation’s cable television households and more than 200 cable program networks, as well as equipment suppliers and providers of other services to the cable industry. The cable industry is the nation’s largest broadband provider of high-speed Internet access after investing more than $100 billion over ten years to build a two-way, interactive network with fiber optic technology. Cable companies also provide state-of-the-art digital telephone service to millions of American consumers.