Christian Rudder, Co-Founder and President, OkCupid
Interviewer: James Bennet
James Bennet is the president and editor in chief of The Atlantic.
Rudder is one of the founders of OKCupid, one of the largest dating sites in the world, which was sold to IAC in 2011. He still runs it day-to-day, while also heading a small data-mining team that scours the digital universe for meaningful trends on important sites. The original outlet for Rudder's research took place on OKCupid’s blog, OKTrends, which was not only read by millions of people, but also changed the way companies approach data as a media-relations strategy. His research and findings have been featured repeatedly in The New York Times, Harper’s, The Atlantic, and were the subject of a New Yorker feature.