Energy is something we all take for granted. We know we should waste less and be more efficient, but the average American spends 6 minutes a year thinking about energy and has little motivation to change their behavior. Learn how Opower has applied behavioral psychology and data science to drive lasting behavior change, saving 4TWh to date, the equivalent of taking San Francisco off the grid for one year. Learn about problem we're working on, our product design approaches, the outcomes we've driven, and how this can be applied to other fields.
Wayne Lin is a Sr. Director of Product Management at Opower and responsible for the residential energy efficiency and demand response solutions and multi-channel communications platform. In his three years at Opower, he’s seen Opower’s reach grow to over 32MM homes across the world with energy savings of over 4 TWh. The equivalent of taking San Francisco off the grid for a year. Prior to joining Opower, Wayne worked at Google in product management and product marketing where he focused on developing online display advertising technologies. Wayne also founded ecoLightbulbs, a company that sold CFL light bulbs at cost, and sold over 13,000 light bulbs that removed 8MM lbs. of CO2 from the atmosphere. Wayne received his MBA from Wharton at the University of Pennsylvania and his BA in economics and applied mathematics from Northwestern University. After spending 6 years in San Francisco, he is enjoying being back on the east coast, where there are four full seasons and polar vortexes.