Hu-mimesis: Design Requirements for Personal Relevance. The engineering design thinking paradigm at Stanford University goes back 50 years. It continues to evolve. Today it is on the cusp of becoming the “next new fundamental,” the other side of the equation to physics and math. ME310 is a master class for the development of new product development (NPD) talent. Our principal strategy is to train graduate students in our “instrumented flight simulator (the ME310-Global-Loft). After sharing several NPD case examples I will share key findings from the design thinking research program at CDR.