Allison Arden, vice president and publisher, Advertising Age
Chuck Porter, chairman, Crispin Porter + Bogusky and chief strategist, MDC Partners
Allison Arden was named Vice President/Publisher of Advertising Age in 2007 & added the title of Managing Director of Internet Week, upon Crain's 2012 acquisition of the festival the celebrates evolution and innovation in business and the thriving tech community in New York City. Since joining Crain in 1996, Ms. Arden's primary focus has been on aggressively expanding Advertising Age's portfolio of products into conferences, custom content, research and digital with an eye toward innovation and creativity. Products launched under Allison's leadership include Ad Age's Global Cover Competition, Small Agency Conference & Awards, and the Ad Age Goodworks Effie in partnership with the Effie Awards.
Allison is the author of The Book of Doing, a book created to help democratize creativity and empower personal exploration. Ms. Arden is a graduate of the University of Maryland and the proud mother of Max, 12 and Maya, 9. Allison is a two-time finisher in the ING New York City Marathon. She serves on the Board of Directors for the American Advertising Federation (AAF), and VCU BrandCenter. Allison was inducted into the AAF's Advertising Hall of Achievement in 2009.
Chuck was co-founder and creative director of Crispin & Porter Advertising in Miami in 1988. Today, the agency has offices in Miami, Boulder, Los Angeles, London and Gothenberg, Sweden, and in 2010,Crispin Porter + Bogusky was selected by Advertising Age as Agency of the Decade. In addition to his role at CP+B, Chuck is Chief Strategist for MDC Partners, CP+B's parent company. He has served as Co-Chairman of Advertising Week in New York, as well as Chairman of the American Association of Advertising Agencies. Along with Martha Stewart and Michael Dell, he was named one of Inc. Magazine's "Entrepreneurs We Love".
Advertising executive of Crispin Porter + Bogusky Chuck Porter asserts that "transparency is the new black." Porter further expands on his views on risk stating, being risk adverse is the biggest risk.