Modern Marketing: The Shift from Advertising to Engagement
Jeff Dachis, Chairman & CEO, Dachis Group
Jeff founded Dachis Group, a leading data-driven social marketing software and solutions firm, in 2008 and is currently the company’s Chief Executive Officer and Chairman.
He is also the Co-Founder, former Chief Executive Officer, and former Chairman of Razorfish, the world’s largest digital marketing solutions firm.
He frequently appears as a lecturer and speaker around the world as well as in publications such as the New York Times, the Wall Street Journal, Business Week, Fortune, Forbes, CNN Money, ReadWriteWeb, AdWeek, Advertising Age and Wired Magazine, and on television including CNBC, CNN, 20/20 and 60 Minutes as a contributor and commentator.