Patrick Collins, President, 5th Finger, A Merkle Company
Patrick Collins serves as President of 5th Finger, A Merkle Company, a progressive responsive design solutions company. Mr. Collins has been a member of the 5th Finger executive team since early 2005, and he now leads Merkle’s mobile division. Prior to 5th Finger, Mr. Collins served as the Chief Technology Officer of Australia's largest publisher, Fairfax Digital, where he led the technical development and operations of the highest-volume web properties in Australia, including Sydney Morning Herald Online, Australian Financial Review Online, My Career and Drive.
Mr. Collins has cemented 5th Finger’s reputation as a leader in responsive web design and mobile solutions. Under his direction, an award-winning team of mobile technologists and strategists develop experiences for leading brands such as NARS Cosmetics, SanDisk, Victoria’s Secret and the Marines. He has helped major retailers such as Safeway become mobile leaders in their sector through leading technology and strategy consulting.