Joe Fernandez, Founder & CEO, KloutJorn Lyseggen, Founder & CEO, MeltwaterJordan Kretchmer, Founder & CEO, LivefyreNova Spivack, CEO, Bottlenose The explosion of social networks has had a dramatic impact on the role of the CEO, changing how they think about markets, plan new products and launches, how they communicate with fans, friends, investors and media. Go inside the CEO suite for a discussion on the role of social media and social data for business executives.
Joe Fernandez is the Founder and CEO of Klout, the standard for influence. While his jaw was wired shut for nearly three months after surgery, Joe began to develop a deep fascination with the evolution of influence within the social web. The way individuals could instantly broadcast questions, opinions, and ideas to their trusted network sparked his curiosity. In 2008, Joe started Klout in an effort to help all users understand, shape and be recognized for their influence. Klout is currently the standard measure for influence on the social web. Joe grew up in Las Vegas and attended University of Miami and Oxford University.
Jordan Kretchmer is the Founder and CEO of Livefyre, a cloud-based software platform used by the largest companies in the world to engage consumers through a combination of real-time conversation, social curation and social advertising. Kretchmer founded the San Francisco based startup in December 2009, and has overseen its growth to one of the 10 largest site networks on the web, delivering over one billion live content streams every month. Before launching Livefyre, Kretchmer was the Vice President of Brand at Current TV where he led brand redevelopment for the media company.
Previously, he was the Digital Creative Director at Butler Shine Stern and Partners, and Vice President/Associate Creative Director at Mullen Advertising. Kretchmer is a sought after speaker at industry events, having spoken at OMMA Social, Digital Hollywood, and the American Magazine Conference, and has been published in Fast Company, The Huffington Post, Tech Crunch, Mashable, and many others.
Jorn Lyseggen is the CEO and founder of the Meltwater Group, a digital media and intelligence company. As CEO, he leads the expansion of Meltwater with new ventures in the Software as a Service (SaaS) market. Mr. Lyseggen founded Meltwater in 2001, with a starting capital of US$15,000. Since inception, Meltwater has grown to over 55 offices, 900+ employees, and 20,000+ clients across Europe, Asia, Australia, Africa, North and South America. Meltwater has successfully evolved into a $100 million SaaS company, providing software solutions to SMEs and enterprise clients worldwide. The company has grown organically, without debt or external funding. Mr. Lyseggen identifies the company’s ability to see and develop peoples’ potential as the main reason for Meltwater’s global success.
Jorn Lyseggen can be found online: Twitter: @jorn_lyseggen and his blog at Shack15.com.
Nova Spivack is a technology futurist, serial entrepreneur, angel investor, and one of the leading voices on the next-generation of search, social media, and the Web. Nova is presently CEO of Bottlenose, a startup that is spearheading the next evolution of search and discovery on the social Web.
Nova is a frequent speaker and blogger, and writes guest articles for publications such as TechCrunch, Mashable, GigaOM, and SiliconAngle. He has authored more than 30 granted and pending patents in areas from search, to advertising, social media, mobile apps, the semantic web, augmented reality, interactive TV, and personalization. You can find him on Twitter at @novaspivack and via his blog, novaspivack.com.