Kodak was once the most iconic company in the world, creating the only product you would run into a burning building to save: their "Kodak Moments". At InnoTown Jeffrey Hayzlett told the story of how this big yellow box icon moved from having the greatest profit margins of any product on the market to sliding into the red of bankruptcy. Learn how to summon the vision and courage to drive change and sustain your company's newfound momentum to harness strategic, lasting success.
Jeffrey Hayzlett is a respected turnaround architect, speaker and author of the bestselling business books, The Mirror Test and Running the Gauntlet. He has put his extra-ordinary entrepreneurial and marketing skills to work across the globe and created engaging, inspiring & groundbreaking strategies to deliver change. As the former CFO of Kodak, he witnessed first-hand what it takes to break the status quo of 'Business as Usual' and become an agent of change.