Elton X. Graham, Vice President of E-Commerce at Kellwood, reveals how digital brands can know where to compete in the e-commerce landscape.
Elton X. Graham
Elton Graham is Vice President of
E-Commerce at Kellwood. His digital team services Kellwood’s contemporary
and lifestyle brands, which include Vince, Rebecca Taylor, Zobha, Jolt, Democracy, and XOXO.
Mr. Graham has more than 15 years of experience in the digital space and
e-commerce arena. He has worked at a number of Internet and apparel companies, from startups to large-scale retail. He has a passion for creating web experiences that achieve high growth by building on brand relationships that resonate with customers.
Before taking his current role, Mr. Graham headed e-commerce for the highly
successful young women’s apparel startup
Nasty Gal, helping it achieve online sales in 2012 reported at more than $100 million. Mr. Graham’s previous positions include e-commerce leadership roles at
James Perse, Shopzilla, and the Wet Seal.
Mr. Graham received a B.A. from Seattle
University and an M.B.A. from the University of Durham in the United Kingdom.