Brandon Evans, Founder & Chief Executive Officer of Crowdtap, shares why the company is a digital destination for brands.
Brandon Evans is a co-founder and the CEO of Crowdtap, the first on-demand network for consumer participation that enables leading brands and agencies to easily tap insightful and influential crowds of people. Crowdtap's game driven platform excite a rapidly growing member base to participate in a variety of crowdsourced marketing activities that drive brand innovation and peer-to-peer marketing via social channels on and offline.
One of the pioneers in word-of-mouth and social media marketing, Brandon Evans is well versed in emerging technology, consumer collaboration, and the evolving marketing landscape. His work has spanned three successful startups, as well as the development and execution of results-driven social marketing strategies for the likes of Pepsi, Microsoft and P&G.
Brandon is a regular contributor to leading publications on the topic of social media and marketing. He has also written several white papers on the topic: Consumer 2.0,Millennial Mom 101 and Millennial Inc. He is a graduate of The Red McCombs Business School at the University of Texas in Austin.