Alfredo Gangotena shares how MasterCard is leading the revolution in the mobile payment landscape.
As we enter the mobile age, MasterCard increasingly uses the mobile channel to enable priceless brand and product experiences for consumers. Mobile lets MasterCard connect consumers with their passions in an instantaneous and hyperlocal way, and gives consumers a consistent and secure shopping experience on any digital device or at the point of sale. Join MasterCard Worldwide Chief Marketing Officer Alfredo Gangotena as he demonstrates how MasterCard works with retailers, technology partners and developers to advance its vision of a world beyond cash (and ultimately beyond plastic).
Global CMO - MasterCard
Alfredo Gangotena is Chief Marketing Officer of MasterCard Worldwide, with global responsibility for the company’s advertising, sponsorships, promotions, research, insights and digital marketing initiatives.
Most recently, Mr. Gangotena was the Global Products & Solutions Lead and General Manager for Europe at MasterCard Worldwide. Previously, he served as General Manager for Continental Europe and General Manager of the Asia/Pacific Region.
Before joining MasterCard in January 2004, he was CEO of Hutchison/Priceline, a joint venture between Hutchison Whampoa and priceline.com in Asia/Pacific. He also served as president and executive chairman of the Asia/Pacific Region for the Henkel Group of Germany. Prior to that, Mr. Gangotena held senior management positions with the Procter & Gamble Company as Managing Director Europe (Laundry Detergents Division), with Universal Music-PolyGram as CEO in France, and with the Walt Disney Company as senior vice president for the Disneyland Theme Park in Paris.
Mr. Gangotena, a French national, holds a Master of Science degree in Mechanical Engineering from the University of Wisconsin, Madison in the United States and is a graduate Engineer from Ecole Centrale Paris, France.