Howard Schultz, CEO of Starbucks, discusses the impact of Starbuck's values on their shareholders. Schultz is in conversation Joe Nocera. Location: Paepcke Auditorium
Joe Nocera is an op-ed columnist at The New York Times. Before joining the opinion pages in 2011, he wrote the Talking Business column and was a staff writer for The New York Times Magazine. He also serves as a regular business commentator for NPR’s “Weekend Edition.” Before joining the Times in 2005, Nocera spent ten years at Fortune, where he held a variety of positions, including contributing writer, editor-at-large, executive editor, and editorial director. He was the Profit Motive columnist at GQ until May 1995, and he wrote the same column for Esquire from 1988 until 1990. Nocera has won three Gerald Loeb Awards, including the 2008 Award for Commentary, and three John Hancock Awards for excellence in business journalism. He is the author of three books, including All the Devils Are Here: The Hidden History of the Financial Crisis.
Howard Schultz is chairman, president, and chief executive officer of Starbucks Coffee Company. He purchased Starbucks in 1987 with the help of local investors in Seattle. He was originally drawn to Seattle and its extraordinary coffee culture in 1982 when he moved from his native New York to join Starbucks as director of operations and marketing when Starbucks had four stores. In 1983, Howard traveled to Italy and was captivated by Italian coffee bars decided to bring that back to the States. In order to pursue this dream, Schultz left Starbucks to start his own coffee company, Il Giornale, and returned in 1987 to purchase Starbucks. Schultz went on to create two landmark programs for Starbucks partners (employees): comprehensive health coverage for part-time partners and equity in the company in the form of stock options. Starbucks has grown to more than 16,000 stores around the world.