Billy Rodgers, Chief Revenue Officer of RedCritter, presents Gamification Benefits: Inspire People and Enhance Culture. In August of last year, RedCritter Tracker was launched to bring the fun and benefits of game mechanics to internal project management and software development. It's since achieved a cult following of development communities and companies who are now experiencing the results of gamification in the workplace. We'll look at how Matmi, a leading advergame developer, is using the gamified agile project management tool to inspire it's team, increase productivity, build culture, and at the end of the day, make better games."
Jeff Coghlan is CEO and Founder of Matmi.
Billy Rodgers is a serial entrepreneur with a passion for bringing ideas to life. As RedCritter’s CRO, he leads the effort in areas of capital acquisition, team building, market strategy development and forming strategic alliances. He is a passionate leader, creative thinker and tireless evangelist for making work more fun! Billy was most recently the founder and CEO of Revbright, a game mechanics platform for social shopping. He has received the 2010 Rice IT Rising Venture Award and was nominated for Ernst & Young’s Entrepreneur of The Year. Billy lives in Plano Texas with his wife Brandie and two children Reagan and Noah.