Jay Friedman is the VP of Marketing at Audible Magic.
Mit Majumdar is the Head of U.S. Cable Practice at Infosys.
Viroo is an Industry leader for the Cable Video, IPTV, and related multi-play services space in CME (communications, media and entertainment) consulting practice in the Americas. With 22+ years of Business-consulting & Operations-Services experience, he has been a domain-specific consulting executive working in innovative companies such as Sezmi, BearingPoint, Amdocs, Unisys, USInteractive and KPMG. He currently leads all the thought-leadership oriented consulting services for Cable MSOs and other pay-tv providers and heads the Infosys cable and comm. consulting groups in the Americas. Previously, a Vice-president with P&L responsibilities at Roamware in the mobile financial services, communications and media domain, he had pioneered a release of a global mobile facebook app called 'www.facebook.com/SocialTopUps' to monetize mobile top-up transactions for the immigrant population. As an TV entrepreneur and VP of Service Operations and Customer Experience Engineering @Sezmi, Viroo used to oversee high-quality customer experience operations around Sezmiâ€™s personalized HD TV services, achieved through lean operations delivered via telecom 2.0 technology. He has created a methodology for TVNO/MVNO and implemented the same for 3 global service providers leveraging a combination of eTOM, OMA DM and Virtual Managed Services. Viroo has also written and published papers in Telemanagement forum, WINMEC-UCLA and BillingWorld. Viroo is a graduate in Telecommunications with an MBA from Pennsylvania State University, PA. Viroo has traveled and worked globally with clients worldwide - Japan, Canada, Hongkong, Australia, India, USA and currently lives in Silicon Valley, California.
Sam Pemberton is CEO of Softel a well established and successful technology company providing ancillary data solutions (such as those for subtitling and interactive TV) to the global broadcast and pro-video sectors.
Born in the UK in 1975, Pemberton holds a Joint Honours Bachelors degree in Computer Science and Economics from Manchester (UK).
After graduating from Manchester, Pemberton joined Softel as part of the Technical Solutions Sales team where he played a leading role in defining, negotiating and securing successful installations of the companyâ€™s newly launched Swift non-linear subtitle creation system. Pemberton was also instrumental in providing some of the worlds largest interactive Teletext systems, many of which demonstrated very early adoption of â€œbanner styleâ€ advertising to create a profitable service for the broadcaster. He was a key player in the companyâ€™s roll-out of ad-insertion and cuing technologies â€“ a market in which the company is now the prestigious European-market leader.
Pemberton went on receive an MBA from Reading (UK) and quickly progressed through the company. In 2001 he span off Softel-USA, LLC in California to more directly serve the needs of the Americas. During his time as President & CEO of Softel-USA, Pemberton played a key role in evangelising the burgeoning interactive TV industry, and became a regular speaker at industry events such as the ATSC Annual Summit (Advanced Television Systems Committee), CES (Consumer Electronic Show), Digital Hollywood, NAB (National Association of Broadcasters), NCTA/Cable Show, and at various SMPTE (Society of Motion Picture and Television Engineers) sessions.
Under Pembertonâ€™s stewardship, Softel-USA expanded quickly and in 2004 added a metro New York office. The company established itself as the leading supplier of â€œancillary dataâ€ systems to the North American broadcast market, including solutions for Broadcast Flag digital rights management, closed caption creation and playout, vChip parental controls and wide screen signalling.
In 2007 Pemberton returned to Softel in Reading (UK) to take over as CEO of a Group of companies, making him one of the youngest CEOs in the broadcast industry. In this role, Pemberton sets the vision and provides the strategic direction for the Group and is currently finalising a comprehensive re-structure of the company to support a fundamental strategic shift, including a refreshed focus on the commercial side of the business. The companyâ€™s change programme is being implemented through a new senior management team.
In line with one of the companyâ€™s principle strategies of focussing on ancillary data-based core competencies, Pemberton has overseen the recent divestment of the video graphics arm of the business (Aston Broadcast). Meanwhile, Softel has launched a range of new and overhauled products to cater to major trends in the industry such as the moves toward automated and tapeless environments.
Will Richmond is editor and publisher of VideoNuze, a widely followed online publication which provides daily original analysis and curated news for online video decision-makers available at www.videonuze.com. Will also hosts and organizes VideoNuze’s annual Online Video Advertising Summit and SHIFT // Programmatic Video & TV Advertising Summits, which thousands of industry executives have attended over the past 6 years. In addition, VideoNuze has recently launched VideoNuze iQ, a comprehensive hub for video industry research data (iq.videonuze.com).