Thomas Goetz, Executive Editor, WIRED discusses "How to Spot the Future"."
Thomas Goetz is a writer, entrepreneur and health care innovator. He is the author of the new book, The Remedy, which was chosen as a Best Book of the month by both iTunes and Amazon. His previous book, The Decision Tree: Taking Control of Your Health in the New Era of Personalized Medicine, was chosen by the Wall Street Journal as a Best Health book of 2010.
Thomas is also co-founder of Iodine, a health technology company with the mission of turning medical research data into clear and actionable tools for ordinary people to make better decisions about their health.
Thomas Goetz, executive editor of WIRED magazine, discusses how companies such as Apple and Facebook utilize deep design to help bring order to their products. "Deep design turns chaos into curation," says Goetz.