A conversation on Driving Community Solutions: Scale, impact, and outcomes.
Jonathan Greenblatt is a serial social entrepreneur and an acknowledged thought leader on ethical branding.
Greenblatt is the founder and president of Our Good Works, the nonprofit organization that manages All for Good, the open source web-based platform designed to enable more Americans to serve. He formerly worked as CEO of GOOD Worldwide, Inc. Founded in 2006, GOOD is an integrated media company whose products include the award-winning print title, GOOD Magazine and www.GOOD.Is, an online destination updated daily with fresh editorial and video features.
In 2003, Greenblatt co-founded Ethos Brands, the business that launched Ethos Water . Ethos is the premium bottled water that helps children around the world get clean water. In 2005, Starbucks Coffee Company purchased Ethos Water, one of only a handful of non-coffee business acquisitions in Starbucksâ€™ 30-plus year history. Greenblatt then joined the company as vice president of consumer products and served on the board of directors of the Starbucks Foundation.
Greenblatt served on the Obama-Biden Presidential Transition Team. He also served as an aide in the Clinton Administration, developing international economic policy at the White House and US Department of Commerce. He is a Henry Crown Fellow of the Aspen Institute and a faculty member at the Anderson Graduate School of Management at UCLA, where he teaches social entrepreneurship. On September 15, 2011 Greenblatt was named Director of the White House Office of Social Innovation and Civic Participation.
Shannon Schuyler has been with PricewaterhouseCoopers (PwC) for fifteen years and is currently the Corporate Responsibility (CR) Leader and an Officer of the Board for the PwC Charitable Foundation. She oversees the actions, programs and initiatives for the firm's global internal strategy around PwC's four CR pillars: Marketplace, Community, People, and Environment.
In this role, she identifies and implements employee engagement strategies aligned to CR efforts, interacts with suppliers and vendors to understand and asses their sustainability impact, oversees national and global non-profit partners, including UNGC LEAD and the CEO Water Mandate as well as youth education focused organizations, has ownership for the firm's environmental impact, widely communicates about PwC's CR commitment and the strategic importance of responsible leadership in the broader marketplace.
Shannon also spends a percentage of time dedicated to the firm's external client facing practice, Sustainability Business Solutions, facilitating discussions with clients on their approach to CR and offering guidance on establishing a CR framework, employee engagement strategies and communications.
Shannon is a sought after expert on CR, social innovation, and youth education. She has worked closley with the Department of Education on the importance of environmental literacy and related curriculum and has served as an advisor to the national government on the role of business in enhancing a culture of service and fostering social innovation. She has been quoted in numerous top tier publications including Associated Press, Bloomberg, and Fast Company and serves as a regular contributor to the Huffington Post and GOOD Magazine. Shannon has also spoken top conferences including the UN Social Innovation Summit, the National Conference on Volunteer and Service, The Atlantic Council of the United Statesâ€™ (ACUS) G-20 conference, The Conference Board, and the Asia Pacific Economic Cooperation Human Resources Development Working Group Annual Meeting.
Prior to this role, Shannon led the firm's Alumni Relations efforts and oversaw the PwC's 'Great Place to Work' efforts. Before joining PwC, Shannon was an executive recruiter with a focus on placing senior level actuaries in insurance and professional services organizations.