The denim market is undoubtedly one of the most unique sectors of the industry and for the first time ever, the leaders who have shaped the business will come together for one day, in one place with one agenda—to thwart the challenges of a tough economy and identify opportunities for global growth.
The first-ever WWD Denim Forum will focus on everything brands and retailers need to know to successfully forge ahead. Both leading veterans of the industry and emerging influencers will be on hand for networking opportunities, panel discussions and keynote presentations touching upon:
* Rising trends in design and product development
* The future of retail and new merchandising concepts
* Global markets to watch
* Trends in the digital space and effective digital marketing strategies
Susan Kaufman was named Editor of People StyleWatch in November 2006, prior to the magazine's launch in January 2007. She oversees all aspects of the celebrity fashion, beauty,
and shopping magazine, which now publishes 11 issues a year.
Ms. Kaufman was named Editor of the Year by Advertising Age in the Magazine A-List issue in October, 2010. Under her leadership, People StyleWatch landed the #1 position as Magazine of the Year on Advertising Age's 2010 Magazine A-List and was awarded the #8 position in 2008. In
2010, the magazine garnered the #2 spot on AdWeek Media's Hot List in the 10 Under 60 magazine category, and the #4 position in 2009.
A highly-regarded expert on fashion trends and celebrity style, Ms. Kaufman regularly appears on TV programs such as Today, Weekend Today, The View and on the E! Entertainment network. She is frequently quoted in articles in The New York Times, USA Today, Wall Street
Journal and Los Angeles Times.
Ms. Kaufman joined People in 2002 as the magazine's first-ever style director. Prior to joining Time Inc., she was fashion director at Mademoiselle magazine. She has also held executive fashion and beauty positions at Us Weekly and Glamour magazines.
Ms. Kaufman is on the board of Reach Out and Read, a literacy program. A graduate of Washington University, she was awarded a bachelor's degree in art history.
Susan Kaufman, editor of People StyleWatch, explains the influence that celebrities have on consumers. "They will pay for premium denim if they see a celebrity wearing it because it's something they can afford," says Kaufman. "They are buying into the validation they get from the celebrity."