Free is not forever. Your company can't survive if you don't charge your customers something. The internet doesn't have to be FREE. Google is making 2.5 Billion per quarter. Zynga is making (a reported) 50 million per month.
As an entrepreneur, you need to think hard, plan strategically and in control of your own revenue future. Just because the crowd is saying Freemium is the way to go doesn't mean you have to follow the followers.
Dave McClure is a venture capitalist and founding partner at 500 Startups, an internet startup seed fund & incubator program headquartered in Mountain View, CA. McClure has been geeking out in Silicon Valley for over twenty years as a software developer, entrepreneur, startup advisor & investor, blogger, and internet marketing nerd.
Venture capitalist Dave McClure clears up common misconceptions about revenue models, particularly for Web-based businesses. Too many businesses, he says, become overly focused on offering free content, expect to make money from ads alone, or grow "for growth's sake" in the hope of being acquired by a larger company.