Cognitive Surplus: Creativity and Generosity in a Connected Age featuring Clay Shirky, Author; Adjunct Professor, Interactive Telecommunications Program - NYU.
Disruption happens. A technology breakthrough. A shift in consumer demand. A rise, or fall, in a critical market. Any of these can rewrite the future of a company -- or a whole industry. If you haven't faced this moment, you will soon. It's time to change the way you run your business. Now what?
How you decide to respond is what separates the leaders from the left behind. Today's smartest executives know that disruption is constant and inevitable. They've learned to absorb the shockwave that change brings, and can use that energy to transform their companies and their careers.
At the second WIRED Business Conference, presented in partnership with MDC Partners, you'll hear from industry leaders on how to respond to change, and how to use it to your advantage. Through one-on-one conversations between speakers and Wired editors and interaction with the speakers, you'll see how disruption is transforming the way smart organizations make decisions, keeping them on a steady path to growth.
Clay Shirky is today's leading voice on the social and economic impact of internet technologies. Considered one of the finest thinkers on the Internet revolution, Shirky provides an insightful and optimistic view of networks, social software and technology's effects on society. Writing extensively about the Internet since 1996, he is the author of the best-selling "Here Comes Everybody" and "Cognitive Surplus" (Penguin Press, 2010). In "Here Comes Everybody" - selected by Guardian as one of the 100 greatest non-fiction books of all time - Shirky explores how organizations and industries are being upended by open networks, collaboration, and user appropriation of content production and dissemination. "Cognitive Surplus" reveals how new technology is changing us from consumers to collaborators, unleashing a torrent of creative production that will transform our world. Shirky holds a joint appointment at New York University (NYU) as an Associate Arts Professor at the Interactive Telecommunications Program (ITP) and Distinguished Writer in Residence in the Journalism Department. He is also a Fellow at the Berkman Center for Internet and Society, and was the Edward R. Murrow Visiting Lecturer at Harvard's Joan Shorenstein Center on the Press, Politics and Public Policy in 2010.