The world's greatest thought leaders in the field convene at the World Innovation Forum to provide actionable insights into the central issues at the heart of innovation today -- Marketing, Web 2.0, Health Care, Social Media, Design, Technology, Education, Green.
Michael Howe presents a MinuteClinic Case Study:
Bringing innovation to health care: How to successfully address changing expectations
How to recreate the model of integrated health care on a delivery basis
Consumers versus providers: A change of perspective
Why we should adopt a generational approach to health care
The three health care imperatives: Access, quality, continuity
Described by Forbes as one of the top 10 innovators of the last decade, Michael C. Howe is the former Chief Executive Officer of MinuteClinic - pioneer of the retail healthcare concept. From June 2005 to June 2008, he strategically led the national expansion of this disruptive model of healthcare to more than 525 health care centers in 27 states. Howe's career highlights his ability to identify consumer needs, create strategic vision, and build a nationally recognized brand.
Featured in 2006 as one of Fast Company's top 50 people that will change how Americans work and live over the next 10 years, Howe is currently engaged in several board assignments with early stage and start-up companies focused on leveraging consumer decision making and reforming health care delivery in the US.
Michael Howe, CEO of MinuteClinic, contrasts the expectations of four different generations of Americans concerning healthcare providers. He says the current healthcare system is best suited to the Greatest Generation, who are more trusting of institutions and credentials.