As traditional media passes into the great beyond, how will the landscape change? Experts weigh in.
Newspapers are dying and everything is about to change in the world of journalism. But don't mistake the decline of newspapers with the decline of journalism. The power is shifting and consumer's appetite for news has become insatiable.
Who's going to be making money and how? Industry experts discuss what to expect next in the changing world of journalism.
Kara Andrade is a five-year veteran of multimedia journalism, print and online, who uses social media to bridge the world of newspapers, technologists and entrepreneurs to present relevant, accessible and edgy stories.
She builds communities online and offline both through reporting and consulting work and organizes events in virtual worlds such as Second Life.
Lowell Bergman, Director of the Investigative Reporting Program, is also a producer and correspondent for the PBS documentary series Frontline, and the Reva and David Logan Distinguished Chair in Investigative Journalism at the Graduate School of Journalism.
Phil Bronstein was named executive chair of the board of The Center for Investigative Reporting (CIR) in April 2012, when the organization merged with The Bay Citizen. Bronstein joined the CIR board in 2006 and became board chair in 2011. He is now in charge of overall operations. Previously, Bronstein was editor-at-large and director of content development for Hearst Newspapers. Before that, he was executive vice president and editor-at-large of the San Francisco Chronicle, after serving as the newspaper’s editor from 2000 to 2008. Bronstein was editor of the San Francisco Examiner, which merged with the Chronicle in 2000, from 1991 to 2000. He started at the Examiner as a reporter in 1980, where he specialized in investigative projects and was a foreign correspondent for eight years. He was a 1986 Pulitzer Prize finalist for his work in the Philippines. Before joining the Examiner, he was a reporter with public television station KQED in San Francisco. He is the former chairman of the American Society of Newspaper Editors’ International Committee and is currently on the advisory board of Litquake, the annual San Francisco literary festival.
Doug Sovern began his career as a copy boy at the New York Times, and then moved to California to play in a rock band. After hundreds of gigs and one indie album failed to make him a rock star, Doug returned to journalism, working for Associated Press Radio and San Francisco station K-101.
He worked briefly at KGO before joining KCBS in 1990. Sovern has won more than 125 broadcast journalism awards, including national honors from the Society of Professional Journalists, the RTNDA/Edward R. Murrow awards, and the National Headliner Awards. He was the first three-time winner of the AP's Reporter of the Year Award for California/Nevada, honored in 1999, 2003 and 2004.
Cynthia Typaldos is the Founder and President of Kachingle, a crowdfunding revenue service for websites. Kachingle’s initial target market is online news -- especially newspapers, magazines, blogs, videos, and podcasts. Cynthia is passionate about the monetization of online content and services and excited about the potential for Kachingle to be a serious revenue stream supporting high-quality journalism. The Kachingle service, now in preview mode, will be launched later this summer.
Cynthia is a pioneer among Internet entrepreneurs. In January 1995, she co-founded and launched GolfWeb, the leading golf portal, which was acquired by CBS Sportsline in January 1998. Business Week named GolfWeb as one of the world's 7 best websites in their "Top Products of the Year" issue for 1996. At GolfWeb she created one of the earliest Internet business models and raised over $10M in venture and corporate funding based on projected revenues of advertising, ecommerce, and membership. While developing the GolfWeb Player's Club, she realized that web community software could be generalized and this led to the creation of her next company, RealCommunities (acquired in 2001).
Cynthia is a serial internet entrepreneur, an expert in social networking and online communities, and has an extensive background in software and internet product marketing and management. Prior to being Co-Founder and COO of GolfWeb and Founder and CEO of RealCommunities her experience includes stints at Sun Microsystems (director of software/internet product marketing & management), Data General (product marketing), and Bank of America (software development). She also created and taught courses in software product marketing and management, online communities, and standards setting at UC Berkeley Extension in Silicon Valley.
Phil Bronstein, editor at large for the San Francisco Chronicle, and Lowell Bergman, producer/correspondent for the PBS series Frontline, debate the value of public versus private funding of newspapers.
Bronstein says, "Government is the most powerful institution we cover and I really don't particularly want them even thinking that they can tell us what to do."